PURACASHMERE
Our Promise.
We design, manufacture, and sell our clothes using only renewable, recycled, or eco-friendly fabrics. We ethnically source our fibers and track them from the herdsman through the manufacturing process. Our focus is on bringing you great clothing while minimizing the impact on the environment.
Website.
Coded by Dokk Knight, helped by myself for cohesive branding. This is a simple but innovated website design for the customers so they can easily navigate to their desire category. The blue is the accent color when hovering over a component, as well as review icons. Each color has been given a designated use on the website, as they are very subtle but make a huge impact.
Social Media.
Creating high end photos, interactive media with the customers, and being transparent with their following. PuraCashmere is still new to the fashion world, the social media following is still growing.
Photography.
Photographed by Robert Wagner, Styled by Maria Fatima Knight
In Person Experience.
This is what one of the sweaters look like, as well as the packaging that is sent to the customer to being a good experience during ever step of unveiling. Bringing a remember experience; Showing who we are and the promise, and we are thinking of you with care for your sweater for storage later in the year, with a bag that you unzip to get to your sweater. We also want to show you our appreciation of purchasing the product.
“Effortless and sophisticated designs inspired by nature with pure and sustainable materials for everyday living.”
- Pura